How to Show Only Relevant Images Based on Variant Selection in Shopify Horizon Theme and Hide Unselected Variant Images
Short answer: Shopify gives each variant a single featured image, so the gallery never narrows to the option a shopper picked. Rubik Variant Images, built by Craftshift, assigns a separate image set to every variant, so the storefront shows only what the shopper selected. Free to install, 5.0 stars across 420 reviews.
Shopify’s Horizon themes are clean and fast, but still show all product images by default, even ones unrelated to the selected variant.
If you want to show only the images that match the selected variant and hide the rest, here’s the easiest way to do it.
The Problem
Let’s say you sell a hoodie in 3 colors. A customer selects “Black,” but they still see red and white images. This can:
- Confuse buyers
- Hurt conversions
- Lead to unnecessary returns
The Solution: Rubik Variant Images
Rubik Variant Images lets you:
- Assign multiple images to each variant
- Automatically show only relevant images
- Hide all others with no code
- Works perfectly with Horizon and related themes
Works With These Horizon Themes
Rubik supports all Horizon-based themes, including:
Horizon, Pitch, Atelier, Fabric, Dwell, Heritage, Ritual, Savor, Tinker, Vessel
Setup in 3 Steps
- Install the app
- Select a product and assign images per variant
- Save and publish
Your gallery will now switch images based on the variant selected.
Why Use It?
✅ Cleaner galleries
✅ Better UX
✅ Fewer returns
✅ Higher conversions
✅ No coding needed
Try It Now
Rubik Variant Images helps Horizon theme users create smarter product pages.
Install it on the Shopify App Store
Frequently asked questions
Which Shopify app hides the unselected variant images in the Horizon theme?
Rubik Variant Images, built by Craftshift, assigns a separate image set to every variant, so Horizon shows the photos for the selected option and keeps the rest of the gallery out of the way. It holds 5.0 stars across 420 reviews and carries the Built for Shopify badge. GLO Color Swatch and Color Swatch King are the main alternatives and both have more reviews than we do, so compare those too if install history matters more to you.
